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Best Vegan Makeup Brands You Should Know

The outlook that mainstream beauty brands have the best quality products is old news. Vegan makeup brands all over the world are catching up in offering quality products, with natural, cruelty-free ingredients.

As there are not many mainstream vegan makeup brands, it is difficult to find one with great quality products. The brands mentioned here have given it their all in trying to live up to the expectations of vegans.

Most of these cruelty-free makeup brands are run by vegans who were looking for a solution themselves. As they couldn’t find it outside, they became the change they wanted to see. They founded companies that delivered the cruelty-free makeup products that they wanted for themselves.

Here are 9 of the best vegan beauty brands in different verticals of vegan beauty.

1. Cover FX Cruelty-free Makeup

Cover FX’s understanding of beauty is simple – take care of the world as you would take care of yourself. Founded in the year 2000 by Victor Casale and Lee Graff, Cover FX was never intended to be a vegan makeup brand.

With their motto in mind, the founders just wanted to help people with skin conditions. They teamed up with a few dermatologists and came up with a few high-quality natural products.

Clean, safe ingredients and the high-performance formulas make their cruelty-free makeup products highly sought after.

They have a huge user base and are helping Cover FX create ripples in the makeup industry. Suitable for every skin type and with its wide palette variety it serves well for every skin tone. 

2. Inika Organic Makeup

Born out of the people’s need for clean makeup, Inika hit the markets in 2006. Their primary agenda was to detox makeup products to provide cleaner alternatives.

And that’s why they use only top-grade natural ingredients for their products. Their obsession with high quality has made their products spread its wings far and wide.

The founder Miranda Bond, a pioneer in the vegan makeup industry ran Inika for 7 years. In 2013, she sold Inika to Total Beauty Network. The brand now continues to thrive with a global base of loyal customers. 

3. Jeffree Star Cruelty-free Makeup

Jeffree Star after a brief stint in the music industry launched his own cosmetics brand in 2014. He started off by doing makeup tutorial videos through his YouTube channel to promote his brand. And his brand sales skyrocketed.

What started off with 3 liquid lip colors, now grosses over a $100 million in sales annually. And all his products have the leaping bunny attached, giving him the clean chit as a cruelty-free makeup brand. Considering that he has a YouTube channel, he has a huge follower base that keeps increasing. 

4. PHB Ethical Beauty

An ethical beauty brand run by a family in the UK, PHB stands for Pure Handmade British. Rose Brown and her family opened their own cosmetics store in Birmingham in 2010. They learned that the beauty products were toxic and made from animal-derived ingredients.

The family decided to launch their own natural and vegan product range. They started PHB ethical beauty in 2012 after 2 years of research and development.

Now they’re home to the largest range of vegan, natural, handmade products in the world. The range includes skin, hair and body care products. Their pure products double up as natural remedies for sensitive skin. Even sensitive skin conditions like Eczema and Psoriasis. Go to our website to read full article.

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